FALKONPRO Remove Unauthorized Sellers from Your Amazon Listings

Unauthorized sellers can steal your revenue, disrupt the Buy Box, erode customer trust, and compromise your brand. Falkon Pro helps brands remove unauthorized sellers through structured seller engagement, policy-violation reporting, and ongoing marketplace escalation — all fully strategist-led and powered by proprietary AI and automation.

Trusted by 350+ brands

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the problem

Unauthorized Sellers Do More Than Show Up. They Take Over The Listing.

When unauthorized sellers appear on an ASIN, they often:

  • Undercut pricing
  • Win the Buy Box
  • Capture conversions driven by your advertising
  • Create inconsistent customer experiences
  • Erode customer trust
  • Weaken control of your marketplace presence

Your team drives demand. Unauthorized sellers should not profit from it.

our solution

Falkon Pro Removes Unauthorized Sellers

Falkon Pro combines coordinated capabilities to drive seller removal and restore ASIN control:

  • Rogue Search to identify unauthorized sellers and ASINs
  • Seller Engagement to prompt unauthorized sellers to exit
  • Marketplace Engagement to identify, investigate, and report violations to the marketplace and escalate until action is taken
  • Strategic Oversight from a Gray Falkon Brand Success Manager who guides prioritization, escalation, and ongoing optimization

Unauthorized sellers removed. ASIN control restored.

how it works

Targeted Seller Engagement

Gray Falkon continuously identifies sellers and ASINs and sends notices to unauthorized sellers at scale using a proprietary automated system with 100% deliverability.

Seller Notices
  • Inform sellers that they are not authorized to sell the product
  • Encourage them to remove the listing
  • Create a structured, repeatable path for sellers to voluntarily exit
Falkon Connect
  • 24/7 engagement, programmed for compliance
  • Seamless integration with seller notices
  • Rapid inventory source identification

This is not generic outreach. It is ongoing, systematic seller engagement designed to drive action.

how it works

AI-Driven Marketplace Engagement

If unauthorized sellers do not take action, our system navigates the complex eCommerce ecosystem to identify, investigate, and report violations to the marketplace, including:

IP Infringements, including: Trademark, Copyright, Counterfeit
Marketplace Policy Compliance, like ASIN Creation, Variation Misuse, and Repackaging
Smart Escalation Workflow

Gray Falkon provides Amazon with the information needed to take necessary action.

how it works

Strategist-Led Protection, Fully Managed

Falkon Pro pairs our proprietary system with ongoing strategic oversight from a dedicated Gray Falkon Brand Success Manager. Your strategist monitors seller activity, manages engagement and escalation strategy, and ensures the right actions are taken to remove unauthorized sellers.

Deploy the level of support your brand requires — from set-it-and-forget-it execution to weekly strategic calls, or anywhere in between.

No integrations.
No software to manage.
No enforcement team to build.
No operational lift for your team.

features

Marketplace Brand Protection Portal

No more black box. No more chasing updates. Track results, spot trends, and monitor the financial and brand impact of your protection strategy.

Daily KPI visibility
ASIN and seller-level insights
Intuitive dashboards
Data downloads to support internal updates and executive confidence

Falkon Pro Works Across Major eCommerce Marketplaces

Disclaimer: All products, logos, and company names are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.

results

Why Brands Choose Falkon Pro

Falkon Pro is built for brands that need results without adding operational burden to their teams. With Falkon Pro, you get:

Proprietary system built to respond to Amazon’s ever-changing updates and counter evolving seller tactics
Strategic oversight from a dedicated Brand Success Manager
A repeatable system for identifying and removing unauthorized sellers
A brand protection partner focused on outcomes, not just alerts
Proven results

Up to

0 %

Problem Solved In The First Two Weeks*

 

Up to

0 %

Successful Evictions*

*Results may vary

What Our Customer Say

Industry

“The only company in the marketplace that can achieve the results we need. They have the technology. They have the analytics. They have the only process that works. No one else is even close.”

Deejay Smith

Head of Global eCommerce Sales & Compliance, LifeScan

Industry

“We discovered a powerful partner to join forces within the e-commerce marketplace. In an impressively short period, Gray Falkon has proven instrumental in reducing illegitimate sellers, driving traffic, and growing our sales.”

Greg Terry

Director Omnichannel Sales, Cumberland Packing Corp.

Industry

“Our partnership with Gray Falkon has been transformative for our business. We've seen our Amazon Buy Box percentage increase as hundreds of unauthorized sellers have been removed. This dramatic improvement has significantly boosted our visibility and sales on the platform.”

Michael Hudson

Customer Development Manager, Waterpik

Industry

“Brand protection was the missing piece of our Amazon strategy. After years of battling 3P issues, in just one quarter with Gray Falkon, the right controls changed the game: Buy Box up 15%, ASP +12.5%, gross margin +5 pts, and ROAS +54%. Our ad spend stopped being wasted and started converting, driving real savings and growth.”

Eric Flores

Senior Finance Director, Good Clean Love

Industry

“Working with the team at Gray Falkon has been a game-changer for Ascent Protein. Since partnering with them, we've seen a dramatic improvement in our Amazon and Walmart brand protection, with over 90% of unauthorized sellers removed across our product listings.”

Joey

Senior Performance Marketing Manager, Ascent Protein

featured blog

Constant Innovation: How Gray Falkon’s Cutting-Edge Technology Leads eCommerce Brand Protection

In eCommerce, adaptability isn’t just an asset, it’s a necessity. See how Gray Falkon is innovating in brand protection.
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Ready to Take Back Control?

Let’s stop the revenue leaks, protect your customer experience, and build a smarter, stronger eCommerce marketplace strategy – together.  

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