Amazon’s Expanding Retail Power: What Nearly 10% of U.S. Retail Spend Means for Brands
Falkon Focus: Amazon is rapidly approaching 10 percent of U.S. retail spend,...
Read More
Q4 Key Dates and Brand Protection Actions to Complete Before the Holidays
Falkon Focus: Q4 is the most profitable and most unpredictable season for...
Read More
What ChatGPT Means for eCommerce
Falkon Focus: Conversational AI is reshaping eCommerce. ChatGPT and other AI platforms...
Read More
What Is Channel Conflict? The Silent Threat in Marketplace Selling
Falkon Focus: Channel conflict happens when unauthorized sellers and pricing violations online...
Read More
How to Spot the Signs of a Gray Market Problem Before It Costs You
Falkon Focus: The gray market isn’t counterfeit; it's authentic products sold through...
Read More
Q4 Countdown: How to Prepare Your Brand Protection Strategy for the Holidays
Falkon Focus: Q4 brings record traffic and record risk. Unauthorized sellers, policy...
Read More
Amazon's Account Health Rating: Your Secret Weapon Against Unauthorized Sellers
Falkon Focus: Unauthorized sellers erode margins, undercut prices, and damage brand trust....
Read More
Advertising Saturation & Retail Media Overreach: Why Visibility Without Protection Is a Losing Strategy
Falkon Focus: Retail media spend hit new highs during Prime Day 2025,...
Read More
Falkon Connect: Gray Falkon’s AI Advantage in Brand Protection
Modern eCommerce demands a proactive, scalable approach to brand protection, especially on...
Read More
Prime Day 2025 Results: What Brands Need to Know From Amazon’s Biggest Sales Event Yet
Prime Day 2025 marked a new chapter in the evolution of Amazon’s...
Read More